Project Description
Richland Area Chamber & Economic Development
Brand Development / Logo / Print Materials
We are privileged to have the opportunity to partner with our friends at Richland Area Chamber and Economic Development on many projects. In 2016, we worked together to develop a refreshed visual identity by developing a new logo as well as a comprehensive definition of brand standards and styles. The goal of the logo was to achieve more modern and lively feel when compared to the previous which had a historical, traditional feel. This was achieved by developing an exciting new mark that communicates networking, building relationships, and collaboration… many pieces joining together as one.
These standards have carried into a variety of other branded pieces such as print and promotional materials, business stationery and business cards, and a monthly e-newsletter template.